E-learning industry under spotlight

e-Learning industry under spotlight

Written by Administrator   http://www.rtomanagement.com.au/magazine/index.php?option=com_content&task=view&id=112&Itemid=45

Feb 07, 2011 at 05:29 PM

The development of the e-learning industry will come under the spotlight at the E-Learning Summit, to be held on 21-22 March in Melbourne.  Supported by the Australian Flexible Learning Framework, the summit will feature ideas, technologies and strategies to support a range of learners in the tertiary sector. Sessions will cover: Australian university case studies digital marketing campaign analysis latest learning technologies branding in e-learning distance education as a tool for furthering social inclusion effective student support. There will be two international case studies. Dominic Newbould, from the UK-based Open University, will look at maintaining internationally respected programs in the online space.Carmel McNaught, from the Chinese University of Hong Kong, will provide an insight into planning e-learning infrastructure. Professor James Dalziel, of Macquarie University, will provide a keynote presentation on e-learning in Australian tertiary education, including a snapshot of the current market, characteristics and aspirations of online learners and how to provide successful online learning. There will also be two half day workshops post-summit on 23 March: Building international e-learning networks – looks at how to identify opportunities in foreign universities, negotiating different approaches to assessment and maintaining brand identity while using third party content. How to build an effective digital marketing acquisitions strategy – looks at the ‘nuts and bolts’ of an effective digital acquisition marketing strategy, how to develop effective open source branded content and identifying new target markets. Read the full program or register