How and why teachers should start blogging

By Amy Dominello on August 1, 2011 

Blogging can be a tricky minefield for teachers to navigate.

However, it’s also an outlet for teachers to build awareness about issues, share information and best practices with one another and bring about systemic change in education, panelists said during a session at theNational Board for Professional Teaching Standards Conference.

Top CEO Blogs

1. Bill Marriott, Chairman & CEO of Marriott International – well written and connects with customers and employees. I quite like this one.
2. Tom Glocer, CEO of Thomson Reuters – As per Tom, in his blog he is going to “write about what interests me, which is often my work at Thomson Reuters, as well as wider issues like technology and media - two areas that I am fascinated by.” Seems like a genuine attempt to connect with employees and make the leader in Tom more human.
3. Scott Ragsdale, Chairman and Chief Executive Officer, naseba – Very un-CEO type blog, written from the heart, couldn’t care less about what people might think. As per Scott, “the main purpose of this blog is to communicate with my 300+ employees, my future employees and leaders of naseba, my clients, future clients, and investors – at the same time helping me stay focused on my climb — to build naseba into a multi-hundred million euro company.”
4. Jonathan Schwartz, CEO Sun Microsystems Inc. – writes mostly with customers as intended audience. Seems more like the Sun website and less like a blog.
5. Kevin Lynch, Chief Technology Officer, Adobe – software development is Kevin’s passion that has led to great products from him and his team.
6. John Dragoon, Chief Marketing Office for Novell – a nice mix of company specific and generic content. Has good content for marketing folks.
7. Sanjeev Bikhchandani, CEO, Naukri.com – a personal blog, unfortunately not updated frequently
8. David Neeleman, Founder and Chairman of JetBlue Airways – “Each week I fly on JetBlue flights and talk to customers so I can find out how we can improve our airline. This is my flight log”, one post a month, however unfortunately last updated in Oct 2007.